One of my writing buddies was complaining
that her Facebook friends
don’t buy her books.
Her most regular posts?
Ebooks that are available for free.
Another writing buddy says
her readers don’t promote for her.
Has she ever promoted any other writer?
(including me - her friend)
Like attracts like.
If you want customers to help you,
If you want customers to pay for your product,
pay for other products you love.
At the very least,
stop promoting the opposite action
you wish your customers to take.
And yes, it IS that simple.