By k | August 30, 2013 - 6:00 am - Posted in Sales

Want people to agree with you?
Agree with them first.

Matthew Kohut,
co-author of
Compelling People

“If you want someone
to agree with you,
the best way to make that happen
is to agree with them
about something first.

When you agree with people,
you’re confirming their view of the world,
and that feels good to them.

When you express familiar sentiments,
you also seem more familiar
and less likely to upset them
or threaten their worldview,
so their anxiety level goes down
and they feel more comfortable.

People like it when you make them feel good,
and then they associate
that good feeling with you,
so they like you.

And that makes them
more likely to agree with you.”

Find a common ground,
an agreement first.

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