Extending Availability

One of my stories
is swiftly climbing the bestseller list
at a major reseller.
This story was published two years ago,
sold strongly upon release
and then faded to nothing.
I had no expectations
of receiving additional sales from it.

I haven’t advertised this story recently.
I haven’t done any sort of marketing
around it.
I have more recent releases.

Yet it is selling
based upon word of mouth alone.
I have no idea why that specific story
and why now.

THAT is today’s market.
Word of mouth is strong
and often makes no damn sense.

So if you’re considering delisting a product,
a product that requires no additional expense
to continue listing,
think seriously before taking that action.

Because you never ever know.