By k | October 30, 2011 - 6:00 am - Posted in Sales

I had a very skilled coworker.
When she delivered on a project,
the results were top notch.

When she delivered.

Unfortunately, more often than not,
she didn’t deliver.
She completed tasks on her own schedule
which didn’t always synch up
with the requested schedule.
Things happened.
Drama occurred.
Excuses were constantly made.

So if the project was important,
she wasn’t involved.

Another coworker wasn’t as naturally talented.
She always delivered on time
however.
SHE got the important projects.

Consistency and reliability is more important
than talent.

Scott Ginsberg has a great post
on the costs of inconsistency.

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