I helped represent
my writing organization
at a book event yesterday.
The goal was to recruit new members.
I had the afternoon shift.
I arrived to find all five writers
sitting behind the table.
They told me it was deadly slow
and there was no interest in membership.
I stood in front of the table
and soon had more interested people
than I could process properly.
I put the writers behind the table to work.
One of my salesman buddies
tells me that he always makes sales calls
standing up.
He says prospects can hear the difference.
You also can’t make sales
with a table between you and your prospect.
Sell standing up
and sell on the same side of the table
as your prospect.