Purple is the hot color
for this fall.
How to use purple?
Well, not with product development,
not unless the product
has a short lead time
(fall is a few short months away)
and an even shorter shelf life.
But you may wish to use purple
in marketing materials.
show ‘customers’ in that hot color
or use purple font
or create window displays using purple.
One of the fun things about marketing
is that although the message
and brand should be eternal,
marketing materials can reflect
that moment in time.
Have some fun with purple this fall!
This entry was posted on Monday, August 23rd, 2010 at 6:00 am and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.