A new author posted
on a publisher loop
complaining about
how her eBook hadn’t gone to print.
She acknowledged her low eBook sales
and her lack of promotion in that format
but insisted that would change with print.
You see…
she has her print promotion plan in place.
She had no eBook promotion plan.
In other words,
she wished to skip a step
in the process.
I see this all the time.
An author or entrepreneur or career employee
plots out all the steps
to success
but then concentrates on the next step
rather than her current step.
Concentrate your efforts
on the current step in your plan.
Clear that hurdle first
before working on the next.