Renowned architect John Portman
looks back
on 85 years of living
and the business lessons he’s learned.

One of them is not to concentrate on profit.
Focus on contribution instead.

“The emphasis on contribution
often results in greater long-term profitability,
because you’re focused on the long term
and the greater good
rather than short-term financial gain.”

Entrepreneurs are naturally long-term focused.
We build businesses
knowing that it may take years, even decades,
to see profitability.

Yes, we need cash flow to stay alive
but often our contribution in early years
far outweighs profitability.
Build for the future.

This entry was posted on Saturday, November 7th, 2009 at 6:00 am and is filed under New Business Development. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.