Tickets for
country singer Kenny Chesney’s
August 2009 concert
went on sale in December,
a dreaded discretionary expense
selling
in the midst of an economic melt down.
The 60,000 seats sold out
in 10 minutes!
There’s no blaming poor sales on the economy.
Consumers have money to spend
and are spending it.
A decrease in sales
is a product/marketing/sales problem,
not an economic problem.