I recently told
a gloom and doom person that
THIS
is the time to start a new business,
invest in a growing business,
launch a new product line.
THIS
is the time fortunes will be made.
There are a number of reasons why.
Seth Godin explains
about the pull back in competition.
A fearful competition means
they won’t try anything new
(so they won’t respond quickly
to your new launch),
they won’t advertise as much
(causing rates to fall,
perfect for cash strapped start ups),
they’ll order less from suppliers
(suppliers will be more open to working
with smaller businesses)
and the list goes on.
THIS is the time to start.