The copywriter I posted about yesterday
specializes in radio.
He’s great at what he does
and excels in a competitive business.
He is also blind.
This is NOT a handicap,
this is a strength.
Being blind,
focusing in 100% on the spoken,
each word, each nuance,
has helped make him one of the best.
I have a terrible memory.
I help launch new products.
Project manager buddies get worn down
by the high failure rate.
Not me.
I promptly forget my last failure
(I have a binder tracking lessons learned)
and continue on.
Every weakness is also a strength.
You simply have to find the right game
to compete in.