By k | June 28, 2008 - 6:00 am - Posted in Marketing

One of my writing buddies
was in a tight spot.
She needed an author interview
for a newsletter
and she needed it the same day.

She asked me.
I said yes
and turned it around quickly.

The spotlight
is usually a third of a page.
I gave her enough material
for an entire page.

She used it all,
giving me 3 times the publicity.

The lesson?
Last minute publicity
can pay off,
more than expected.

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