By k | June 20, 2008 - 6:00 am - Posted in Sales

I like executive summaries
so when The Naked Negotiator
summed up his years of knowledge into one phrase,
I knew I had to share it.

What is it?

“KFC.
The K stands for Know what you want.
The F stands for Find out what you’re getting.
The C stands for Change what you do
until you get what you want.”

That’s it.
The secret of his success.

And it works.
I know.
I use this technique myself.

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