By k | March 25, 2008 - 6:00 am - Posted in New Business Development

Entrepreneurs are naturally protective of ideas.
We prefer to own everything associated with our product
including the entire product chain and
all spin off products.

But as venture capitalist Andrew Waitman says
“as long as systems are proprietary and not inter-operable,
cost will prevent mass market adoption.”

In other words,
we simply don’t have the resources to cover the world,
to do everything.
So we cheat.
We partner
and we give away information,
gambling that these small allowances
will allow for bigger gains.

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