I’ve spent the last couple weeks
doing rework for a project I’m now on.
Because the project manager keeps changing direction.
Yes, I realize that the market is fluid.
Yes, I realize that the competition is launching
with new products every day.
But changing the product constantly
means that we’re launching with no products.
Having to change the product also indicates
that we’re not developing anything sustainable.
Our proposed product does not have a competitive edge.
It is a me too
and the me too continually changes.
That is the key problem.
This entry was posted on Wednesday, January 23rd, 2008 at 6:00 am and is filed under New Business Development. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.