Google has launched a new Book Search.
The feature has some implementation issues
(as we have become used to seeing with new software)
but I am already excited about the marketing possibilities.
Soon customers won’t have to search for romance
and then wade through 1,000’s of novels,
often getting discouraged
and ending up with nothing.
They will (at least eventually) be able to look for
romances set in India during 1832.
Less choice means more likely to buy.
got any posts about marketing yourself? in a job hunt, and could find your insight helpful.
“Less choice means more likely to buy.” I like that statement. Particularly if I am the choice.
Thanks for the post. I will set up my Google account.
Adrienne Zurub
author
http://adriennezurub.typepad.com