By k | June 18, 2007 - 6:00 am - Posted in Marketing

Was reading though Scott’s extensive article listing
on HelloMyNameIsScott.com and
loved his thoughts on describing what you do.

“When people ask you,
“So, what do you do?”
make your answer memorable, valuable and unique.
If their response isn’t
“Hmm, that’s interesting…” or “Cool!”
you need to rework your answer.
Remember, even the most boring jobs can be
explained in an UNFORGETTABLE way.”

We’re all experts on something and
when that expertise is combined with passion,
that’s when magic happens. 

I once listened to an environmentalist
talk for a half hour about
the re-uses for styrofoam containers
…at a party
…and there was a crowd around him. 

He was THAT passionate,
that interesting.

This entry was posted on Monday, June 18th, 2007 at 6:00 am and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

1 Comment

  1. June 25, 2007 @ 4:32 pm


    This is so true!

    Posted by Trula

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