If you were to leave this earth tomorrow,
would your business carry on? 

In Steve Irwin’s case,
it has. 
A year after his death,
the Australia Zoo has continued. 
The Crocodile Hunter brand has continued. 

This is no fluke. 

When he passed away, 
Irwin had a detailed 10 year plan in place
and his widow and business partner Terri Irwin
has stuck to that plan. 

She says that its as though
he is still there with them. 
She finds herself saying
“Gotta get this project done. 
Steve would have wanted it done by now.”

This entry was posted on Tuesday, June 12th, 2007 at 6:00 am and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.