Screenwriter Nika Rylski ’s recent seminar
covered the 8 elements of voice.
They are;
-vocabulary
-grammar/syntax
-accent
-slang
-jargin
-speaking style, sentence length
-verbal ticks
-subtext

Why are these elements important?
Each tells a good saleswoman
more about her prospect.

For example:
vocabulary tells us class
grammar tells us level of education
slang tells us age

The more we know about our prospect,
the easier we close sales.

Mirroring is a powerful sales technique,
matching the saleswoman’s actions
to the prospect’s.

Some street people looking
for hand outs know this.

They know that if they walk
beside the prospect,
they’ll get more money
because they become
one of us.